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James Charles

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James Charles
James Charles channel avatar
Channel information
Handle@jamescharles
CountryUnited States
NicheMakeup
SubcategoriesEntertainment, Fashion, Comedy, DIY
CreatedDecember 1, 2015
Statistics
Subscribers23.7 million
Total views4,826,704,765
Videos749
Global rank#479
Country rank#146 in United States
Niche rank#1 in Makeup
Est. earnings$31,490 – $78,726 per month
Links
YouTube channel

James Charles (@jamescharles) is a YouTube channel from the United States in the Makeup niche, created on December 1, 2015.[1] As of November 2, 2026, it has 23.7 million subscribers, 4.8 billion total views and 749 videos, ranking #479 among tracked channels worldwide.[2]

Overview

James Charles is a major content creation powerhouse that launched on YouTube in 2015, building an audience of 23,900,000 subscribers through consistent content creation. With 693 videos generating 4,739,677,366 total views, the channel maintains an average of 6,839,361 views per video. The channel evolved over 11 years of content creation, establishing itself as a recognized presence in its category through consistent uploads and audience engagement. Their content strategy and community building efforts have positioned them among successful YouTube creators in their field.[2]

Statistics

Channel statistics as of November 2, 2026[2][3]
Subscribers23,700,000
Total views4,826,704,765
Videos749
Average views per video6,444,199
Global rank#479
Rank in United States#146
Rank in Makeup#1
Monthly views (estimated)23,154,775
Estimated monthly earnings$31,490 – $78,726
Estimated yearly earnings$377,886 – $944,715
Estimated lifetime earnings$6.6 million – $16.4 million
Estimated net worth$39.3 million

Earnings are estimates at a revenue per thousand views of $1.36–$3.40, not reported income.

Growth

PeriodSubscribers gainedViews gained
1 day0+993,081
7 days+100,000+7,733,300
30 days0+23,154,775
365 days——
Subscribers over the last 90 days (August 5, 2026 – November 2, 2026): 23.7 million → 23.7 million[2]

Milestones

Achieved

  • subscribers: already past 10 million when tracking began (February 4, 2026)
  • videos: already past 500 when tracking began (February 4, 2026)
  • views: already past 1 billion when tracking began (February 4, 2026)

Upcoming

  • subscribers: 50 million, not yet projected
  • views: 10 billion, not yet projected

Projections extrapolate recent growth and change as the channel grows.[2]

Top videos

The most-viewed videos on James Charles's channel:[1]

#TitlePublishedViewsLikes
1No More LiesMay 18, 201958,732,7362,609,296
2I Bought A FAKE James Charles PaletteDecember 18, 201854,843,3472,128,288
3Playing Among Us In Real Life 2!December 18, 202053,310,2261,557,852
4JOJO! HAVE YOU LEARNED NOTHING?! 🤭June 25, 202351,582,8361,306,608
5Never Enough Cover ft. CimorelliJanuary 18, 201950,008,9642,549,864
6Doing Kylie Jenner's Halloween MakeupOctober 9, 201845,236,9112,146,530
7Doing My Best Friend's Halloween Makeup ft. Charli, Dixie, Noah, Larray & ChaseOctober 30, 202042,738,2231,755,991
8BEST FRIENDS BUY EACH OTHER OUTFITS ft. Dolan Twins & Emma ChamberlainAugust 28, 201841,859,1311,034,395
9Doing Charli D'Amelio's Makeup!March 20, 202038,387,2841,521,121
10500 DOTS OF FOUNDATION CHALLENGE?! 😳 #diymakeup #beautyAugust 23, 202338,308,934804,941

Niche and category

James Charles's primary niche is Makeup, where it ranks #1 among tracked channels. It is also listed under Entertainment (#391), Fashion (#2), Comedy (#192) and DIY (#20).[2]

NicheRank
Makeup#1
Entertainment#391
Fashion#2
Comedy#192
DIY#20

Channel keywords: james, james charles, makeup, covergirl, coverboy, singing, beauty, makeup tutorial, tutorial, flashback mary, hi sisters, sisters apparel, james charles x morphe, instant influencer, makeup challenges

See also

References

  1. "James Charles". YouTube.
  2. "James Charles" channel statistics and rankings, retrieved November 2, 2026.
  3. Statistics retrieved November 2, 2026.