youtuber.wiki

Tati

From youtuber.wiki, the free YouTube encyclopedia

Tati
Tati channel avatar
Channel information
Handle@tati
CountryUnited States
NicheMakeup
SubcategoriesFashion, Entertainment
CreatedNovember 8, 2010
Statistics
Subscribers7.8 million
Total views1,575,319,828
Videos2,275
Global rank#2,556
Country rank#820 in United States
Niche rank#8 in Makeup
Est. earnings$2,389 – $5,971 per month
Links
YouTube channel

Tati (@tati) is a YouTube channel from the United States in the Makeup niche, created on November 8, 2010.[1] As of November 2, 2026, it has 7.8 million subscribers, 1.6 billion total views and 2,275 videos, ranking #2,556 among tracked channels worldwide.[2]

Overview

Tati is a established digital media brand that launched on YouTube in 2010, building an audience of 7,870,000 subscribers through prolific content creation. With 2,242 videos generating 1,570,003,635 total views, the channel maintains an average of 700,269 views per video. The channel evolved over 16 years of content creation, establishing itself as a recognized presence in its category through consistent uploads and audience engagement. Their content strategy and community building efforts have positioned them among successful YouTube creators in their field.[2]

Statistics

Channel statistics as of November 2, 2026[2][3]
Subscribers7,840,000
Total views1,575,319,828
Videos2,275
Average views per video692,448
Global rank#2,556
Rank in United States#820
Rank in Makeup#8
Monthly views (estimated)1,756,282
Estimated monthly earnings$2,389 – $5,971
Estimated yearly earnings$28,663 – $71,656
Estimated lifetime earnings$2.1 million – $5.4 million
Estimated net worth$4.6 million

Earnings are estimates at a revenue per thousand views of $1.36–$3.40, not reported income.

Growth

PeriodSubscribers gainedViews gained
1 day0+29,894
7 days0+380,857
30 days0+1,756,282
365 days——
Subscribers over the last 90 days (August 5, 2026 – November 2, 2026): 7.9 million → 7.8 million[2]

Milestones

Achieved

  • subscribers: already past 5 million when tracking began (February 4, 2026)
  • videos: already past 1,000 when tracking began (February 4, 2026)
  • views: already past 1 billion when tracking began (February 4, 2026)

Upcoming

  • subscribers: 10 million, not yet projected
  • views: 10 billion, not yet projected

Projections extrapolate recent growth and change as the channel grows.[2]

Top videos

The most-viewed videos on Tati's channel:[1]

#TitlePublishedViewsLikes
1JLo's MAKEUP ARTIST Does My MAKEUPMarch 18, 201914,649,651476,621
2OUR WEDDING | Tati and James WeddingJanuary 20, 20177,083,077384,085
3TAYLORS "David Bowie" MAKEOVER ft. James CharlesSeptember 18, 20186,062,238180,726
4I'M DONE BEING QUIET ...October 12, 20185,146,637341,137
5MY WEDDING MAKEUP | Tati and James WeddingJanuary 12, 20174,893,640151,381
6DRUGSTORE MAKEUP Favorites & Hate it's | MaybellineOctober 6, 20154,750,83067,817
7HOLO or NOT??? with SimplyNailogicalJuly 7, 20174,663,700153,369
8WORLD'S MOST PAINFUL MASK ... OMG!!!October 25, 20164,453,69179,758
9A MAKEUP LESSON with SCOTT BARNESMay 29, 20194,314,639210,829
10LUXURY vs. DRUGSTORE DUPES on my TWIN SISTERSAugust 12, 20194,266,099155,228

Niche and category

Tati's primary niche is Makeup, where it ranks #8 among tracked channels. It is also listed under Fashion (#34) and Entertainment (#1,936).[2]

NicheRank
Makeup#13
Fashion#34
Entertainment#1,936

Channel keywords: YouTube, beauty, Tutorial, Drugstore, Reviews, GlamLifeGuru, Sephora, how to, Tati, Tati Westbrook, Review, Tutorials, Makeup, expert, cosmetics

See also

References

  1. "Tati". YouTube.
  2. "Tati" channel statistics and rankings, retrieved November 2, 2026.
  3. Statistics retrieved November 2, 2026.