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That's why MMA!

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That's why MMA!
That's why MMA! channel avatar
Channel information
Handle@thatswhymma
CountryUnited States
NicheSports
SubcategoriesMMA, Boxing
CreatedJanuary 25, 2019
Statistics
Subscribers3.8 million
Total views1,142,841,979
Videos1,136
Global rank#5,146
Country rank#1,807 in United States
Niche rank#91 in Sports
Est. earnings$1.6 million – $3.9 million (lifetime)
Links
YouTube channel

That's why MMA! (@thatswhymma) is a YouTube channel from the United States in the Sports niche, created on January 25, 2019.[1] As of November 2, 2026, it has 3.8 million subscribers, 1.1 billion total views and 1,136 videos, ranking #5,146 among tracked channels worldwide.[2]

Overview

That's why MMA! is a successful content creator that launched on YouTube in 2019, building an audience of over 3.8M subscribers through prolific content creation. With 1,136 videos generating over 1.1B total views, the channel maintains an average of 1,024,331 views per video. The channel evolved over 7 years of content creation, establishing itself as a recognized presence in its category through consistent uploads and audience engagement. Their content strategy and community building efforts have positioned them among successful YouTube creators in their field.[2]

Statistics

Channel statistics as of November 2, 2026[2][3]
Subscribers3,830,000
Total views1,142,841,979
Videos1,136
Average views per video1,006,023
Global rank#5,146
Rank in United States#1,807
Rank in Sports#91
Estimated lifetime earnings$1.6 million – $3.9 million
Estimated net worth$2.4 million

Earnings are estimates at a revenue per thousand views of $1.36–$3.40, not reported income.

Growth

PeriodSubscribers gainedViews gained
1 day0+694,964
7 days+10,000+4,442,647
30 days+10,000−21,969,600
365 days——
Subscribers over the last 90 days (August 5, 2026 – November 2, 2026): 3.8 million → 3.8 million[2]

Milestones

Achieved

  • subscribers: already past 1 million when tracking began (May 3, 2026)
  • videos: already past 1,000 when tracking began (May 3, 2026)
  • views: already past 1 billion when tracking began (May 3, 2026)

Upcoming

  • subscribers: 5 million, projected for June 12, 2036
  • views: 10 billion, not yet projected

Projections extrapolate recent growth and change as the channel grows.[2]

Top videos

The most-viewed videos on That's why MMA!'s channel:[1]

Niche and category

That's why MMA!'s primary niche is Sports, where it ranks #91 among tracked channels. It is also listed under MMA (#5) and Boxing (#6).[2]

NicheRank
Sports#168
MMA#5
Boxing#6

Channel keywords: UFC, ultimate fighting championship, MMA, mixed martial arts, boxing, sports, KO, Knockout, khabib Nurmagomedov, Emelianenko, Best MMA fights, MMA fights, MMA highlights, fighter, fight

See also

References

  1. "That's why MMA!". YouTube.
  2. "That's why MMA!" channel statistics and rankings, retrieved November 2, 2026.
  3. Statistics retrieved November 2, 2026.