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Taylor Swift

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Taylor Swift
Taylor Swift channel avatar
Channel information
Handle@taylorswift
NicheMusic
SubcategoriesEntertainment
CreatedSeptember 20, 2006
Statistics
Subscribers63.5 million
Total views46,864,371,906
Videos667
Global rank#56
Country rank#6
Niche rank#15 in Music
Est. earnings$118,586 – $296,466 per month
Links
YouTube channel

Taylor Swift (@taylorswift) is a YouTube channel in the Music niche, created on September 20, 2006.[1] As of November 2, 2026, it has 63.5 million subscribers, 46.9 billion total views and 667 videos, ranking #56 among tracked channels worldwide.[2]

Overview

Taylor Swift is a major content creation powerhouse that launched on YouTube in 2006, building an audience of over 63M subscribers through consistent content creation. With 660 videos generating over 46B total views, the channel maintains an average of 70,363,630 views per video. The channel evolved over 20 years of content creation, establishing itself as a recognized presence in its category through consistent uploads and audience engagement. Their content strategy and community building efforts have positioned them among successful YouTube creators in their field.[2]

Statistics

Channel statistics as of November 2, 2026[2][3]
Subscribers63,500,000
Total views46,864,371,906
Videos667
Average views per video70,261,427
Global rank#56
Rank in country#6
Rank in Music#15
Monthly views (estimated)87,195,843
Estimated monthly earnings$118,586 – $296,466
Estimated yearly earnings$1.4 million – $3.6 million
Estimated lifetime earnings$63.7 million – $159 million
Estimated net worth$109 million

Earnings are estimates at a revenue per thousand views of $1.36–$3.40, not reported income.

Growth

PeriodSubscribers gainedViews gained
1 day00
7 days00
30 days0+87,195,843
365 days——
Subscribers over the last 90 days (August 5, 2026 – November 2, 2026): 63.3 million → 63.5 million[2]

Milestones

Achieved

  • subscribers: already past 50 million when tracking began (December 31, 2025)
  • videos: already past 500 when tracking began (December 31, 2025)
  • views: already past 25 billion when tracking began (December 31, 2025)

Upcoming

  • subscribers: 100 million, not yet projected
  • views: 50 billion, projected for October 16, 2029

Projections extrapolate recent growth and change as the channel grows.[2]

Top videos

The most-viewed videos on Taylor Swift's channel:[1]

#TitlePublishedViewsLikes
1Taylor Swift - Blank SpaceNovember 10, 20143,869,643,63716,680,819
2Taylor Swift - Shake It OffAugust 18, 20143,741,520,17314,383,483
3Taylor Swift - You Belong With MeJune 16, 20091,764,896,60310,739,464
4Taylor Swift - Bad Blood ft. Kendrick LamarMay 18, 20151,692,817,88810,393,850
5Taylor Swift - Look What You Made Me DoAugust 28, 20171,579,428,94913,769,346
6Taylor Swift - Wildest DreamsAugust 31, 20151,031,991,8075,755,873
7Taylor Swift - StyleFebruary 13, 2015974,195,6224,493,534
8Taylor Swift - We Are Never Ever Getting Back TogetherSeptember 1, 2012847,482,3054,479,986
9Taylor Swift - Love StoryJune 16, 2009834,888,7545,831,413
10ZAYN, Taylor Swift - I Don’t Wanna Live Forever (Fifty Shades Darker)January 27, 2017781,436,9785,388,441

Niche and category

Taylor Swift's primary niche is Music, where it ranks #15 among tracked channels. It is also listed under Entertainment (#47).[2]

NicheRank
Music#22
Entertainment#47

Channel keywords: taylor, swift, musician, music, videos

See also

References

  1. "Taylor Swift". YouTube.
  2. "Taylor Swift" channel statistics and rankings, retrieved November 2, 2026.
  3. Statistics retrieved November 2, 2026.