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Secret of yum

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Secret of yum
Secret of yum channel avatar
Channel information
Handle@secret_of_yum
CountryIndia
NicheFood
CreatedApril 18, 2022
Statistics
Subscribers6.2 million
Total views4,466,538,876
Videos284
Global rank#3,282
Country rank#587 in India
Niche rank#79 in Food
Est. earnings$162,856 – $407,141 per month
Links
YouTube channel

Secret of yum (@secret_of_yum) is a YouTube channel from India in the Food niche, created on April 18, 2022.[1] As of November 2, 2026, it has 6.2 million subscribers, 4.5 billion total views and 284 videos, ranking #3,282 among tracked channels worldwide.[2]

Overview

Secret of yum is a established digital media brand that launched on YouTube in 2022, building an audience of 5,890,000 subscribers through selective content creation. With 249 videos generating 3,958,178,649 total views, the channel maintains an average of 15,896,299 views per video. The channel evolved over 4 years of content creation, establishing itself as a recognized presence in its category through consistent uploads and audience engagement. Their content strategy and community building efforts have positioned them among successful YouTube creators in their field.[2]

Statistics

Channel statistics as of November 2, 2026[2][3]
Subscribers6,220,000
Total views4,466,538,876
Videos284
Average views per video15,727,250
Global rank#3,282
Rank in India#587
Rank in Food#79
Monthly views (estimated)119,747,267
Estimated monthly earnings$162,856 – $407,141
Estimated yearly earnings$2 million – $4.9 million
Estimated lifetime earnings$6.1 million – $15.2 million
Estimated net worth$4.4 million

Earnings are estimates at a revenue per thousand views of $1.36–$3.40, not reported income.

Growth

PeriodSubscribers gainedViews gained
1 day0+2,123,860
7 days+10,000+17,723,307
30 days+70,000+119,747,267
365 days——
Subscribers over the last 90 days (August 5, 2026 – November 2, 2026): 6 million → 6.2 million[2]

Milestones

Achieved

  • subscribers: already past 5 million when tracking began (April 24, 2026)
  • videos: already past 100 when tracking began (April 24, 2026)
  • views: already past 1 billion when tracking began (April 24, 2026)

Upcoming

  • subscribers: 10 million, projected for April 10, 2031
  • views: 10 billion, projected for August 19, 2030

Projections extrapolate recent growth and change as the channel grows.[2]

Top videos

The most-viewed videos on Secret of yum's channel:[1]

#TitlePublishedViewsLikes
1Papad ki unique recipe!!! #shorts #youtubeshorts #recipe #foodDecember 24, 202575,148,7711,097,961
2Cheesy roti sandwich!!! #shorts #youtubeshorts #recipe #foodDecember 6, 202561,679,275790,358
3Tasty snacks ki recipe!!! #shorts #youtubeshorts #recipe #foodDecember 26, 202550,675,682672,088
4Healthy momos recipe!! #shorts #youtubeshorts #food #recipeJanuary 21, 202644,966,645917,549
5Easy and tasty recipe!!! #shorts #youtubeshorts #recipe #foodJanuary 3, 202640,511,080710,564
66 million celebration 🥳!! #shorts #youtubeshorts #recipe #foodAugust 18, 202639,226,354773,409
7Onion chips recipe!!! #shorts #youtubeshorts #food #recipeJanuary 23, 202627,350,984622,746
8Biryani with raita !!! #shorts #youtubeshorts #recipe #foodJuly 12, 202623,245,302665,428
9Pizza sauce with corn rice!! #shorts #youtubeshorts #recipe #foodJune 5, 202622,803,080438,162
10Tasty raw bananas recipe!!! #shorts #youtubeshorts #recipe #foodSeptember 1, 202622,387,234293,880

Niche and category

Secret of yum's primary niche is Food, where it ranks #79 among tracked channels.[2]

Channel keywords: Deshi kitchen, देशी kitchen, Deshikitchen, Food, Food vlog, Recipe, Food recipe, Food challenge, Food eating, Village food

See also

References

  1. "Secret of yum". YouTube.
  2. "Secret of yum" channel statistics and rankings, retrieved November 2, 2026.
  3. Statistics retrieved November 2, 2026.